Where we aim to simplify life through the principle of Avoidism,
a new optimistic philosophy designed to save the modern population.

Avoidists evade certain things as they recognize that abstaining
from involvement prevents many of humanity's troubles.

In this ever changing world of information overload and the modern population competing to prove their superiority, we can be led into frustration and dismay.
Now more than ever, the concept of Avoidism rescues us from those external societal pressures.

After all we’re basically wired to look around for berries and nuts all day.

We often fail to live in the present. While it’s not always easy, but wherever possible,
avoid the unnecessary, archive the past and remember that the ‘here and now’ is our only reality.